Scaling Your Law Firm with Innovative Leadership and Business Development

David Crum
David Crum
US Legal Groups & Cardinal Concepts

David is the CEO of both US Legal Groups

Brent Harkins
Brent Harkins
US Legal Groups & Cardinal Concepts

Brent is the CMO of both US Legal Groups

On-Demand: November 13, 2023

$195.00 2 hour CLE

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Program Summary

In this innovative continuing legal education program, the CEO and CMO of US Legal Groups, David Crum and Brent Harkins discuss the keys for true law firm growth and success. With a team of nearly 100 lawyers and support staff across three states and seven locations, David and Brent discuss how the growth mindset, top notch recruiting, financial modeling and client outreach can produce the type of law firm lawyers only dream about.

This course is co-sponsored with myLawCLE.

Key topics to be discussed:

  • Embracing the growth mindset
  • Hacks for exploding your personal productivity
  • Effective and compelling vision setting
  • How to recruit and compensate your dream team
  • Forecasting and budgeting for expansion
  • Using KPIs to gauge success
  • Leveraging vital communication channels
  • How to build your business development team

Date / Time: November 13, 2023

Closed-captioning available

Speakers

David Crum_FedBarDavid Crum | US Legal Groups & Cardinal Concepts

David is the CEO of both US Legal Groups – a divorce and family law firm with nearly 100 employees in three states and seven locations – and Cardinal Concepts, a marketing agency that supports David’s firms and also provides full scope marketing services to other law firms across the United States. He is the author of Confessions of a Divorce Assassin: What You Really Need to Know About Your Case, Your Kids and Your Lawyer.

 

Brent Harkins_FedBarBrent Harkins | US Legal Groups & Cardinal Concepts

Brent is the CMO of both US Legal Groups – a divorce and family law firm with nearly 100 employees in three states and seven locations – and Cardinal Concepts, a marketing agency that supports US Legal Groups and also provides full scope marketing services to other law firms across the United States. Brent is a high-level expert in digital marketing for the legal space, as well as a true innovator in creating and executing marketing and growth plans for US law firms.

Agenda

I. Leadership and Mindset | 11:00am – 11:40am

  • How to embrace the growth mindset Free Exercise Clause
  • The joy of missing out: Using selective attention to explode your productivity
  • Creating and sharing a compelling vision for your firm

II. Recruiting | 11:40am – 12:00pm

  • Creating a compensation model that attracts top talent
  • How and where to recruit your dream team

Break | 12:00pm – 12:10pm

III. Financial Management and Growth Metrics | 12:10pm – 12:30pm

  • Budgeting and forecasting for expansion
  • Key performance indicators (KPIs) for gauging firm success

IV. Outreach | 12:30pm – 1:10pm

  • The only communication channels that matter
  • How to build your business development team